Scope:
Content creation
Email Marketing (Available upon request)
Website Design
Marketing Activation
Brief:
As a growing independent boutique in a coastal Connecticut town, Grace needed a stronger digital presence to compete beyond foot traffic. The objective was to elevate the brand’s visual language and build a consistent content ecosystem across social, email, and web to drive engagement, loyalty, and sales.​​​​​​​
Above is a video I shot & edited for the site's homepage.
Below is the Instagram feed I built for the brand using my camera equipment. On average, each post received 500+ total engagements, split between shares, comments & likes. While managing the account, I successfully increased the number of followers on the Instagram page.
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